Why You Should Clarify Your Hair

You thought you had it all figured out. You’ve mastered your wavy hair routine. Your hair looks incredible. Soft and defined. But after a few weeks your waves betray you. It goes limp, lifeless and greasy. Wash day results are disappointing. You’re in a rut. How do you bounce back?

Wavy hair has a knack for collecting everything—styling products, oils, and dirt. This build-up weighs it down, obscuring its vibrancy and bounce.


That’s where clarifying shampoo comes in.


Unlike regular shampoos, it penetrates deep to remove stubborn build-up that other products can't tackle. It unclogs your hair follicles and allows your scalp to breathe.


This deep cleanse is a hard reset, leaving you with a fresh, clean canvas.


But be careful...

Clarifying can strip your hair of its essential moisture, leaving it dry. That’s why replenishing after the process is crucial.


A deep conditioning treatment following clarification helps restore moisture balance, infusing your hair with the hydration it needs to regain elasticity, strength, and softness.


The key to successful clarifying is balance. Use it only when your hair truly needs it—about once a month or when it feels off.


When used correctly, clarifying is a powerful tool for revitalizing your waves. You'll see them come back to life, with your next wash day revealing hair that’s vibrant and full of movement once again.

SHOP WAVY RANGE

More Articles

View all
  • 4 wavy hair myths you need to stop believing

    4 wavy hair myths you need to stop believing

    Ellen Holliday

    From old-fashioned advice to social media trends, there are plenty of myths out there that can leave your waves looking less than their best.It’s time to set the record straight!Here...

    4 wavy hair myths you need to stop believing

    by Abi Reid

    From old-fashioned advice to social media trends, there are plenty of myths out there that can leave your waves looking less than their best.It’s time to set the record straight!Here...

  • Plopping vs micro plopping

    Plopping vs micro plopping

    Ellen Holliday

    Plopping is an easy, heat-free method for wavy-haired people to shorten the drying time and add definition to their hair.It's the step after you have washed, conditioned and styled your...

    Plopping vs micro plopping

    by Abi Reid

    Plopping is an easy, heat-free method for wavy-haired people to shorten the drying time and add definition to their hair.It's the step after you have washed, conditioned and styled your...

  • Dos and don'ts for healthy wavy hair

    Dos and don'ts for healthy wavy hair

    Ellen Holliday

    Wavy hair is beautiful, but it can be tricky to keep it looking soft, shiny and defined.The right habits can make all the difference and the wrong ones can lead...

    Dos and don'ts for healthy wavy hair

    by Abi Reid

    Wavy hair is beautiful, but it can be tricky to keep it looking soft, shiny and defined.The right habits can make all the difference and the wrong ones can lead...

1 3
View all