What we do

We create products for wavy hair women. Products that'll transform your hair into soft, defined, beautiful beach waves. Frizz-free, gorgeous locks that make you feel confident and attractive. Amazing hair that empowers you.

Finally a kit for wavy hair

5 products formulated for wavy hair. One easy 15 minute process. Over 75,000 women have used this kit to awaken their gorgeous waves.

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I always struggled to embrace my natural waves

Curly products were too heavy. Off the shelf products caused damaged.

Fed up, I decided to create a range of lightweight, hydrating products formulated for wavy hair.

My aim is for anyone with a natural wave to awaken and embrace their wavy hair. To look and feel amazing.

I'm confident Merwave will do that for you.

Abi Reid


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