Is it possible to have too much protein?

Protein sounds like a hero ingredient.
Stronger hair. Fewer split ends. Waves that actually hold their shape.

But here’s the plot twist… your hair can get too much of it.

When that happens your waves don’t thank you.
They rebel.

Think frizz you can’t tame.
Stiff, straw-like strands.
Waves that lose their flow and look confused.

Because healthy hair isn’t about protein alone.
It’s about balance.

Why waves need protein in the first place

Your hair is made of around 90 percent protein.

Over time, that structure weakens heat, colouring, brushing, even life itself breaks it down.


That’s when a protein treatment becomes essential.

Merwave’s Feed Treatment feeds your hair with hydrolysed wheat protein, helping strengthen weak strands, reduce breakage and rebuild elasticity. Split ends? Softer. Waves? More defined. 

A little protein goes a long way.

Signs you’re getting too much protein

Here’s how your hair waves the red flag:

  • Feels rough instead of soft
  • Becomes tangly
  • Looks flat, puffy or shapeless
  • Refuses to hold moisture
  • Breaks more easily

This is protein overload - the hair becomes rigid, brittle and dehydrated.

Your waves don’t hate you.
They’re just thirsty.

Moisture to the rescue

Hydration brings your waves back to life.

Ingredients like glycerin, jojoba esters, aloe and panthenol flood the hair with softness and bounce.

They boost elasticity, smooth frizz and revive your natural “S” pattern. 

Moisture gives your hair flexibility.
Protein gives it strength.
Waves need both.

Where does the Feed Treatment fit in?

Think of it as a targeted strength shot, not a heavy protein load.

Hydrolysed wheat protein is lightweight and easily absorbed. It rebuilds structure without stiffening the hair.

It helps waves clump. Prevents breakage. Adds body without weighing anything down. 

Perfect when your waves feel:

  • Too soft
  • Too floppy
  • Lacking definition
  • Prone to snapping

Just a small amount on wet hair is enough.

So… can you have too much protein?

Yes.
But with a balanced routine, you’ll never hit that point.

When protein and moisture work together, everything changes.

Your waves stay:

  • Juicy
  • Defined
  • Soft
  • Frizz-free
  • Strong

It’s your beachy, bouncy, confident-hair era.

If your waves feel weak or break easily…

They’re asking for strength.
Your Feed Treatment is the answer.

Your best hair days are waiting.

1 of 3