Why is my hair crunchy?

A dry riverbed. That’s how someone once described their hair post wavy hair routine.

It’s caused by your styling products. Mousses and gels form a film. This film is for hold. It hardens. Creating a ‘’cast’’. A vital part to defined waves.

To break the cast, gently scrunch your hair with your hands when it’s dry. This’ll restore the softness. Revealing those defined waves you crave.

Yet occasionally your hair can still look and feel crunchy. This is due to a few reasons…

Firstly, adding too much product. The excess gel dries hard. Which means you need to really scrunch out the crunch.

Damaged or dry hair is also more prone to crunchiness. Your hair can’t absorb the styling products. So, it sits on top and dries out. Your hair feels rough.

Your drying method also matters. Air drying leaves a harder cast. Whereas diffusing often softens the crunch.

Finally, avoid products with drying alcohols. Dry hair under a shell of product is inevitably crunchy.

Ultimately technique is everything. Use product sparingly. Try diffusing. Break the cast. This’ll create those free-flowing waves we all desire.

SHOP WAVY RANGE

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