Anna spent years hating her frizzy, lifeless hair...
“Being a teenager in the 80’s I permed my hair for years to get luscious curls”. Before admitting, ''When perms went out of fashion, I started straightening my hair up to three times a day!”
For decades, Anna assumed her natural hair was a frizzy mess. Impossible to manage and stuck in a cycle of constant heat damage. Like a lot of women, hormonal changes had altered the shape of her hair follicles. Causing it to become dry and unmanageable.
But here’s where it gets interesting…
A few months ago, her husband queried why she didn’t *just try* having her hair naturally wavy.
But after years of fighting her hair’s natural texture, the idea of embracing her waves felt out of reach.
“My initial response was it looks like a frizzy mess, so that makes no sense”, Anna recalled.
That is until she saw a product specifically designed for wavy hair—Merwave.
“I didn’t hold out much hope”, she admitted. But after the first wash something *magical* happened—she had waves. Real, defined, healthy waves that looked nothing like the frizzy mess she’d feared.
For the first time in Anna's life, her natural hair *worked* for her. And it didn’t stop there. “That was 2 months ago and every wash since my waves have got more defined”.
“I get constant compliments on how my hair looks so shiny and healthy. People who's hair I've envied now tell me I have waves to die for."
Even her husband couldn’t help but notice Anna's transformation. “He loves my hair because it reminds him of me as a young girl in the 80s!”
Her time-consuming routine of washing and straightening her hair daily is a thing of the past. “I have always had to wash my hair every other day, but since using Merwave I only wash twice a week. It feels so healthy and I love it”.
If you have an interesting wavy hair journey we would love to hear your story! You can email us it at hello@merwave.co.uk