{"title":"Live shopping","description":"\u003cp\u003eThanks for shopping on our live. You can checkout now or add more products below. \u003c\/p\u003e","products":[{"product_id":"merwave-starter-kit","title":"Wavy Hair Starter Kit","description":"\u003cdiv data-id=\"1613001636165\" data-ver=\"1\" data-icon=\"gpicon-textblock\" class=\"element-wrap\" id=\"e-1613001636165\" data-key=\"text-block\" data-label=\"Text Block\"\u003e\n\u003cdiv data-exc=\"\" data-gemlang=\"en\" class=\"elm text-edit gf-elm-left gf-elm-left-md gf-elm-left-xs gf-elm-left-lg gf-elm-left-sm\"\u003e\n\u003cp\u003eThis kit will transform your hair into soft, defined, gorgeous waves. Hair that gives you confidence. Hair that makes you feel amazing. 5 lightweight, hydrating products formulated for wavy hair. One quick and easy process. \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg title=\"\" data-height=\"14px\" data-width=\"auto\" data-gemlang=\"en\" class=\"gf_image\" alt=\"\" src=\"https:\/\/ucarecdn.com\/a04db90c-7c4d-46f6-9e78-f51c73d0a52a\/\" width=\"14\" height=\"14\" data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e   Voluminous, defined waves will last for days \u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg height=\"14\" width=\"14\" src=\"https:\/\/ucarecdn.com\/a04db90c-7c4d-46f6-9e78-f51c73d0a52a\/\" alt=\"\" class=\"gf_image\" data-gemlang=\"en\" data-width=\"auto\" data-height=\"14px\" title=\"\"\u003e   Lightweight ingredients won't weigh waves down\u003c\/p\u003e\n\u003cp\u003e\u003cimg height=\"14\" width=\"14\" src=\"https:\/\/ucarecdn.com\/a04db90c-7c4d-46f6-9e78-f51c73d0a52a\/\" alt=\"\" class=\"gf_image\" data-gemlang=\"en\" data-width=\"auto\" data-height=\"14px\" title=\"\"\u003e   Reduces frizz, split ends and breakages\u003c\/p\u003e\n\u003cp\u003e\u003cimg title=\"\" data-height=\"14px\" data-width=\"auto\" data-gemlang=\"en\" class=\"gf_image\" alt=\"\" src=\"https:\/\/ucarecdn.com\/a04db90c-7c4d-46f6-9e78-f51c73d0a52a\/\" width=\"14\" height=\"14\"\u003e   Zero heat tools required\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Merwave","offers":[{"title":"Default Title","offer_id":38078900240576,"sku":"5065007582664","price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0533\/3850\/5408\/files\/Wavy_Hair_Kit_Free_Refresh_Spray_2.png?v=1776380671"},{"product_id":"cleanse-shampoo","title":"Cleanse Shampoo - 300ml","description":"\u003cp data-mce-fragment=\"1\"\u003eYour cleanest hair ever. Contains Jojoba oil, avocado extract and quaternary polymers. Vitamin and mineral rich ingredients that deeply cleans, revitalises, soothes and nourishes your hair. Free of harmful ingredients (silicones, sulphates and parabens) which can strip away your natural oils. This helps prevent frizz.\u003c\/p\u003e","brand":"Merwave","offers":[{"title":"Cleanse Shampoo - 250ml","offer_id":44382192828658,"sku":"5065007582497","price":17.0,"currency_code":"GBP","in_stock":true},{"title":"CleanseShampoo - 250ml","offer_id":44382192861426,"sku":"5065007582497","price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0533\/3850\/5408\/files\/CleanseShampoo300ml-80.jpg?v=1775627716"},{"product_id":"repair-conditioner","title":"Repair Conditioner - 300ml","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp style=\"background: white;\"\u003e\u003cspan style=\"font-size: 11.5pt; font-family: 'Open Sans',sans-serif; color: #3a3a3a;\"\u003ePacked with hydrating ingredients such as Glycerin and Jojoba oil. Which when blended deeply nourishes and moisturises your hair. This hydration hit detangles your hair before holding onto the vital moisture needed to prevent your hair from frizzing and breaking. Due to these qualities, it can also be used as a hair mask. Leaves your hair feeling smooth and oozing with moisture. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003c\/strong\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/span\u003e \u003c\/p\u003e","brand":"Merwave","offers":[{"title":"Repair Conditioner - 250ml","offer_id":44382199021810,"sku":"5065007582503","price":17.0,"currency_code":"GBP","in_stock":true},{"title":"RepairConditioner - 250ml","offer_id":44382199054578,"sku":"5065007582503","price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0533\/3850\/5408\/files\/RepairConditioner300ml-80.jpg?v=1775627684"},{"product_id":"protein-treatment","title":"Protein Leave-in Treatment","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eHair is made up of 90% protein. Over time your protein structure will deteriorate causing weakness and breakages. No.3 is a leave in treatment that feeds your hair with the vital nutrients and proteins required to stay elastic, strong and healthy. Split ends and breakages will be a distant memory.\u003c\/span\u003e\n\u003cp style=\"background: white;\"\u003e \u003c\/p\u003e","brand":"Merwave","offers":[{"title":"Feed Treatment","offer_id":44382195220722,"sku":"5065007582589","price":14.0,"currency_code":"GBP","in_stock":true},{"title":"FeedTreatment","offer_id":44382195253490,"sku":"5065007582589","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0533\/3850\/5408\/files\/ProteinTreatment-80.jpg?v=1769658225"},{"product_id":"cast-foam","title":"Cast Foam","description":"\u003cp data-mce-fragment=\"1\" style=\"background: white;\" data-mce-style=\"background: white;\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-size: 11.5pt; font-family: 'Open Sans',sans-serif; color: #3a3a3a;\" data-mce-style=\"font-size: 11.5pt; font-family: 'Open Sans',sans-serif; color: #3a3a3a;\"\u003eA lightweight, non-sticky foam that locks our waves into a cast, without weighing them down. Contains quaternary polymer, which enhances the shape and definition of our waves by creating space between the hair strands. \u003c\/span\u003e\u003c\/p\u003e","brand":"Merwave","offers":[{"title":"Cast Foam","offer_id":44382001561842,"sku":"5065007582527","price":17.0,"currency_code":"GBP","in_stock":true},{"title":"CastFoam","offer_id":44382004019442,"sku":"5065007582527","price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0533\/3850\/5408\/files\/CastFoam-80.jpg?v=1769657567"},{"product_id":"protect-gel","title":"Protect Gel","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp style=\"background: white;\"\u003e\u003cspan style=\"font-size: 11.5pt; font-family: 'Open Sans',sans-serif; color: #3a3a3a;\"\u003eStrong hold gels are required to hold our gorgeous waves in place throughout the entire day. This gel is lightweight enough not to weigh our waves down, yet strong enough to maintain a soft hold that will clump your waves together for longer. The gel keeps our hair hydrated by locking in moisture. The result are juicy, bouncy waves without the crunchy, stringy look. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Merwave","offers":[{"title":"Protect Gel","offer_id":44382198628594,"sku":"5065007582534","price":17.0,"currency_code":"GBP","in_stock":true},{"title":"ProtectGel","offer_id":44382198661362,"sku":"5065007582534","price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0533\/3850\/5408\/files\/ProtectGel-80.jpg?v=1769657502"},{"product_id":"natural-wavy-hair-oil-50ml","title":"Wavy Hair Oil","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cbr\u003eA lightweight, 100% natural oil formulated to seal in your hairs moisture to create longer lasting, more defined wavy hair. \u003c\/p\u003e\n\u003cp style=\"margin: 0cm 0cm 12.0pt 0cm;\" data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eOils fatty acids lubricate the hair strands, which prevents it from drying out too quickly. Results in less frizz, split ends and breakages. Adds shine and lustre to your waves without weighing it down.\u003c\/p\u003e\n\u003cp\u003e  \u003cbr\u003eSuitable for all hair types.\u003cbr\u003e  \u003cbr\u003e50ml bottle will last approx 3-months. \u003cbr\u003e\u003c\/p\u003e","brand":"Merwave","offers":[{"title":"Wavy Hair Oil","offer_id":44382198137074,"sku":"5065007582565","price":16.0,"currency_code":"GBP","in_stock":true},{"title":"Wavy HairOil","offer_id":44382198169842,"sku":"5065007582565","price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0533\/3850\/5408\/files\/NaturalHairOil-80.jpg?v=1769658417"},{"product_id":"deep-conditioning-hair-mask","title":"Deep Conditioning Hair Mask","description":"\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSupercharged with nourishing nutrients this mask will infuse your hair with the hydration hit required to transform it from dry and frizzy to deeply hydrated and energised. After 1 wash your hair \u003c\/span\u003ewill be oozing with moisture. It’ll look and feel thicker, ultra-soft and shiny.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003eNo silicones, sulphates or parabans. Vegan friendly. Cruelty free. Tub is 300ml. \u003c\/p\u003e","brand":"Merwave","offers":[{"title":"Deep Conditioning Hair Mask","offer_id":44382201151730,"sku":"5065007582596","price":23.0,"currency_code":"GBP","in_stock":true},{"title":"Deep Conditioning HairMask","offer_id":44382201184498,"sku":"5065007582596","price":23.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0533\/3850\/5408\/files\/DeepConditioningMask-80.jpg?v=1769657999"},{"product_id":"microfibre-hair-towel-wrap","title":"Microfibre Hair Wrap","description":"\u003cp data-mce-fragment=\"1\"\u003eYour hair drying routine has just got quicker! Pop this lightweight, super absorbent hair wrap on, make yourself a cupper, then whip off to reveal frizz free, dry hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMicrofibre absorbs excess moisture (reduces drying time)\u003c\/li\u003e\n\u003cli\u003ePrevents friction, which reduces frizz\u003c\/li\u003e\n\u003cli\u003eMade from 100% recycled materials\u003c\/li\u003e\n\u003cli\u003eOne size (61cm wide x 25cm deep)\u003c\/li\u003e\n\u003cli\u003e88% polyester, 12% nylon\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Merwave","offers":[{"title":"Turquoise Tide","offer_id":43270086885618,"sku":"5065007582152","price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0533\/3850\/5408\/files\/HairWrap-80.jpg?v=1769696082"},{"product_id":"gift-cards","title":"Gift Cards","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShopping for someone else but not sure what to give them? Give them the gift of great hair with a Merwave gift card.\u003c\/span\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003eGift cards are delivered by email and contain instructions to redeem them at checkout. \u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003eAll gift cards are non-refundable. \u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003eIt may charge you shipping at checkout. If this happens, message us and we will refund the shipping fee. \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Merwave","offers":[{"title":"£30.00","offer_id":43400129544434,"sku":"GC30","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"£50.00","offer_id":43400129577202,"sku":"GC50","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"£70.00","offer_id":43400129609970,"sku":"GC70","price":70.0,"currency_code":"GBP","in_stock":true},{"title":"£100.00","offer_id":43400129642738,"sku":"GC100","price":100.0,"currency_code":"GBP","in_stock":true},{"title":"£20.00","offer_id":44844663734514,"sku":"GC20","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0533\/3850\/5408\/products\/GiftCards.png?v=1658487341"},{"product_id":"cleanse-shampoo-1-litre","title":"Cleanse Shampoo - 1 Litre","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eYour cleanest hair ever. 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